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Brent Rineck Joins ABD Insurance & Financial Services as CIO

SAN MATEO, Calif.–(BUSINESS WIRE)–ABD Insurance & Financial Services, Inc. announces the addition of Brent Rineck as Chief Information Officer. Brent will provide technology vision and leadership, while overseeing the integration of information systems to grow the business and provide exceptional customer service.

“My goal at ABD is to ensure we are using technology for good and to establish ABD as a pre-eminent user and innovator in technology”

Brent has 28 years of experience in the insurance industry, with a focus on product development and business applications. He started his career in information systems at Northwestern Mutual in Milwaukee. Moving to the Bay Area in 1998, Brent led product management at InsWeb before starting with BenefitPoint as Director of Product Management in 2000. With the acquisition of BenefitPoint by Vertafore in 2006, he continued as vice president in both product and account management functions. Brent holds an MBA from Marquette University.

“Brent has a blended experience of traditional IT, application development, sales and customer service; he has a track record we believe we can trust to execute on highly strategic initiatives,” said Kurt de Grosz, President.

CEO, Brian Hetherington commented, “Brent’s hiring is a great next step for us. We continue to ‘use technology for good’ to assist our clients, carriers, and colleagues to become more accurate, effective, and ubiquitous. We are excited about the next generation of brokerage technology innovation to be lead by Brent and ABD.”

“My goal at ABD is to ensure we are using technology for good and to establish ABD as a pre-eminent user and innovator in technology,” said Rineck.

ABD Insurance and Financial Services

Headquartered in San Mateo, with offices in San Francisco, San Jose, and Walnut Creek, ABD is a collective with more than 75 years of history in the insurance industry. ABD has 130 dedicated professionals, many of them recognized as the best and the brightest in the insurance industry. We provide individuals and businesses with consulting in the disciplines of Employee Benefit programs, 401k services, Wellness, Risk Management, Property & Casualty insurance, Directors & Officers insurance, and Personal Insurance.

ABD is an independently owned and operated insurance brokerage. To learn more visit

Media Contact:

Mike Dorsey, 415-732-7805


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